Search

Tech City: Using tech to streamline travel for seniors

PUBLISHED: 15:55 09 September 2015 | UPDATED: 15:55 09 September 2015

Hackathon

Hackathon

Archant

A global platform for aging and senior care hosted its first intergenerational hackathon last week to try and improve how older people are provided for in the travel industry.

The event on August 23, hosted by Aging2.0, took place at Google’s Campus London, in Bonhill Street, bringing together designers, developers, east London seniors, care-givers and high flyers in the travel business.

The goal was to identify ways to make travel universally easier, regardless of age and ability.

Stephen Johnston, co-founder of Aging2.0, said: “Travel and tourism is the UK’s fifth biggest export sector bringing £24bn of revenue to the UK and accounting for 10 per cent of all jobs. There is a lot of innovation happening but most of it overlooks the needs of older people.

“Creating travel experiences that are accessible and inspiring for all ages will be a boost for the travel industry and help keep older people engaged and connected.”

The winning entry was called Avita, a team that created a way to make it easier to book online when older people want to travel, in a time of the declining high street travel agent.

Stephen said: “One of the big problems older people had was with sites like Tripadvisor and Expedia, where you get this mass of information and they can’t make sense of it.

“So far none of the people who have been working in the travel industry are creating solutions to help older people travel but this winning solution can actually help.”

Avita’s platform consists of a map of the world which can be filtered, including whether people need mobility – or any other type – of assistance.

The team received a cash prize, support from a chosen mentor in the Aging2.0 network, a one year free membership to Stitch – a companionship platform for adults over 50 – and two free tickets to the Aging2.0 Expo on November 19 and 20 in San Francisco, with a chance to present the concept to hundreds of senior care and tech executives and gain exposure to the US market.

Other ideas that came up during the hackathon included making services online easier to navigate, improving travel insurance offerings for over-50s and reducing isolation by making it easier to find events in local areas, and altering gloved ones remotely in an emergency if someone was out and about.

Stephen said: “We are coming into a very interesting time, when we have this massive demographic – we see a quarter of the EU is

going to be over 60 but our culture is not keeping up with our demographic.

“This means a lot of people are really missing out in being active in society. You don’t see one in four people over 60 around, they aren’t catered for or given the opportunity to contribute. Hotels in the UK got £37bn last year but they lost 16bn for not catering for old people.”

He added: “We have a requirement to make societies really inclusive but the aging component hasn’t been strongly represented and from the economic side, there is a lot of potential.”

Latest East London News Stories

Anti-social behaviour is a major concern in many communities across London. I have heard from residents about the impact that noise, drug use, and other disruptive activities have on their quality of life.

Yesterday, 07:00

Developers are squaring up for a battle with Tower Hamlets Council over Sainsbury’s controversial Whitechapel redevelopment scheme.

Saturday, February 17, 2018

Letters, contributions and comments sent in to the Advertiser this week.

Friday, February 16, 2018

Controversial plans to redevelop Poplar’s Chrisp Street Market have been deferred at a packed Tower Hamlets planning meeting.

Friday, February 16, 2018

Mayor of London Sadiq Khan has added an extra £1million to the London Borough of Culture award’s prize pot.

Friday, February 16, 2018

A poker player from Bow brought home £28,464 in a tournament at Aspers casino in Stratford on the weekend.

Thursday, February 15, 2018

Five new apartments have come onto the property market 57 floors up at Britain’s tallest residential scheme being built on the Isle of Dogs at Canary Wharf’s South Quay Plaza.

Thursday, February 15, 2018

The contract for Tower Hamlets’ £105 million town hall has been handed to construction company Bouygues UK.

Newsletter Sign Up

Sign up to receive our regular email newsletter

Most read news

Show Job Lists

Competitions

Having a brand new kitchen is something that lots of people want but can only dream of. Sadly keeping up to date and making our living spaces as nice as they can be is a costly and incredibly stressful business. Even a fresh coat of paint makes all the difference but isn’t easy or quick.

Who wouldn’t love the chance to go on a shopping spree. Imagine being able to walk into a shop and choose whatever your heart desires without having to worry about how much it costs.

Digital Edition

cover

Enjoy the
Docklands and East London Advertiser
e-edition today

Subscribe

Education and Training

cover

Read the
Education and Training
e-edition today

Read Now