BANK Holiday Monday marks 40 years since TV sports coverage changed forever, when Mexico 1970 became the first World Cup broadcast in colour. But 900 householdfs in East Lonson still have black amnd white TVs

By Mike Brooke

BANK Holiday Monday marks 40 years since TV sports coverage changed forever, when Mexico 1970 became the first World Cup broadcast in colour.

Now, millions of Brits are getting ready to follow England’s World Cup fortune next month watching on some of the latest technology, hoping they repeat the glory days of 1966.

Yet 900 homes in East London are still viewing in black and white, according to the TV Licensing agency.

South Africa 2010 marks another breakthrough as the first World Cup to be shown in Freeview HD, mobile phones and online.

Numbers are likely to exceed the average 75,000 UK viewers that Germany 2006 attracted, when watching football online was in its infancy.

The TV Licensing agency issued warnings today that any receiver needs a licence to avoid prosecution.

“Technology has come a long way since Geoff Hurst scored England’s winning goal in 1966,” said the agency’s Ian Fannon. “But the law remains that you need a licence to watch or record programmes on TV, including plasma, laptop, mobile phone, or games console.”

The 900 die hard’ homes in East London still watching in black and white are among 25,000 households up and down the country content to enjoy this year’s World Cup in good old-fashioned monochrome, just as in 1966 when England last won it.