A shoe factory in Shoreditch holds design exhibition this evening
PUBLISHED: 12:53 07 June 2012 | UPDATED: 14:46 07 June 2012
A shoe manufacturer at the world's first pop-up mall in Shoreditch, allowing visitors to create their own trainers, is launching a design exhibition this evening.
From tomorrow visitors will be encouraged to design their own bespoke trainers at The Puma Creative factory at Boxpark on Bethnal Green Road from materials provided. They can then finalise their design via an instore iPad app. The custom shoe design is then sent to a factory for assembly and will later be ready to pick up at the BOXPARK store.
At art exhibition at the store will be showcasing creative shoe designs from students this evening, from 6-9pm. Drinks and music will be put on.