Casper Mason always feels elevated at work and takes his job creating marketing strategies seriously.

He rose to the occasion when challenged to spend the day demonstrating flexible working—suspended more than 20ft above the street.

The high-rising entrepreneur who runs a small market strategy business in Shoreditch near the Old Street ‘Silicon Roundabout’ took up the challenge today from O2 communications to show you can work anywhere with the right technology.

He was hoisted by crane above Great Eastern Street with a desk and all the techno-stuff of a modern office—mobile phone with email and conference call facilities and laptop with wifi link to the web.

O2’s Claire Darley said: “For entrepreneurs flying solo, being able to remain connected with flexible working is essential.”

Flexible Jasper braved the winter elements for a day’s work and managed to clinch a lucrative deal in his open plan environment that left him up the air with success.