Football mad youngsters are being asked to get sponsors to cough up 50p for every goal they score in a New Year tournament being set up in London’s deprived East End.

It’s part of a charity drive to open a free ‘Working Class Heroes’ stage academy in Bow for disadvantaged youth of all abilities and backgrounds.

The five-a-side tournament which kicks off the fundraising appeal was the brainchild of the ‘Tribute 2 A Legend’ charity’s founder, Joe Leslie, who runs Mimi’s charity shop in the Roman Road.

“Getting sponsorship for every ball in the net is just one fundraising idea,” he said. “We’re also planning family football parties and pub nights.

“A ‘Working Class Heroes’ drama academy can help youngsters who have had a tough start in life get involved in the community.”

Those interested in taking part in the tournament starting in March are being asked to pop into The Albert pub in Roman Road where the players’ registration is open from January 4 to 26.