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School bags project appeals to green fashionistas’

PUBLISHED: 12:37 13 June 2008 | UPDATED: 13:21 05 October 2010

YOUNG apprentices’ took the market by storm with their own design of Fair Trade’ bags which they are selling for a community project in London’s East End. Pupils from Bow School have been working for six months to come up with designs reflecting their impression of their neighbourhood and international issues such as global warming

YOUNG 'apprentices' took the market by storm with their own design of 'Fair Trade' bags which they are selling for a community project in London's East End.

Pupils from Bow School have been working for six months to come up with designs reflecting their impression of their neighbourhood and international issues such as global warming.

The project has seen them working with artists and marketing experts at the University of East London and the Fair Trade team in India who have made up their designs.

The school kids aged 14 and 15 took a stall at Spitalfields Market where they persuaded the fashion pack who flock to the popular shopping spot to part with £5 for one of their bags.

The boys have already taken £500 and will be donating profits to the Bromley-by-Bow community centre in St Leonard's Road.

said: "At the beginning it was quite hard for them as they were not used to rejection," explained the school's learning support unit manager Vargini Ledchumykanthan.

"But there was a shift when they started to make sales and became very motivated. They were like little 'apprentices'."

Spitalfields market management was so impressed by the youngsters' enterprise that they have invited the team back for another day's selling.

Bags are still available form the school on 020-8980 0118, or by email to:

bs@bow-school.org.uk


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