Thousands of fundraisers dressed in Where’s Wally? costumes will descend upon Victoria Park early next year.

More than 1,800 people are expected to take part in the National Literacy Trust’s second Where’s Wally? fun run on Sunday, March 16, to raise money for improving reading and writing skills in some of the UK’s least literate areas.

Olympic champion Sally Gunnell is supporting the event and wants more families to sign up together.

“The most important thing a family can do is spend time together,” she said, adding: “Sharing books and exercising are both great ways to do this.”

Money raised could help provide books for children from low-income homes and to provide one-to-one support to parents who struggle with literacy.

National Literacy Trust events manager Anna Jones wants to build on last year’s success.

She said: “We’re asking runners, book lovers and families to join us in this fantastic event and help us raise funds to improve the literacy skills of the nation.”

The run is open to anyone aged eight and over. To sign up visit www.literacytrust.org.uk/whereswally.