Search

Campaign created to encourage people to exercise safely during coronavirus pandemic

PUBLISHED: 13:30 09 April 2020

One of the posters for the Run Right campaign. Picture: Freuds

One of the posters for the Run Right campaign. Picture: Freuds

Archant

Creative and media agencies have teamed up to create a campaign encouraging people to exercise safely during the coronavirus pandemic.

Pablo, together with media agency Electric Glue, Digital specialist Tipi and PR agency Freuds have joined forces in the hope of getting brands linked to running to share their Run Right campaign.

It aims to promote showing respect to others, keeping your space and not running up behind people.

During the strict measures in place to halt the spread of COVID-19, the British public have been advised to keep two metres away from each other at all times.

And health secretary Matt Hancock has warned that all outdoor exercise could be banned if people do not follow the rules in place.

Dan Watts at Pablo said: “Safety is our first thought here, if people are going to go out and run, we want them to do this responsibly and think about their own health and others.

“It’s interesting, running is really helpful for many right now, when people go out their main motivation is health so what we are saying is if you want to run lets Run Right”.


If you value what this story gives you, please consider supporting the East London Advertiser. Click the link in the orange box above for details.

Latest East London Sports News

Fri, 16:00

The Lewin Sports Injury Clinic is marking its first year of business – and it’s been a bizarre time because of the Covid-19 pandemic.

Fri, 10:38

In-form West Ham forward Michail Antonio has been ruled out of Saturday’s trip to Liverpool, but David Moyes is hopeful he will not be missing for too long.

Fri, 10:00

Leyton Orient head coach Ross Embleton admits they’re missing special moments without fans in the ground as they head into another hectic week.

Thu, 13:00

Leyton Orient captain Jobi McAnuff has backed English Football League chairman Rick Parry’s combative letter to the Government and revealed the toll on players caused by the continued absence of fans from matches.

Wed, 16:00

London Lions have added Great Britain centre Fahro Alihodzic to their roster as they approach the start of the domestic season and look to January’s FIBA Eurocup campaign.

Wed, 15:00

A programme to get more youngsters involved in outdoor sport is being started at Mile End stadium in the search for “the hockey stars of tomorrow”.

Wed, 13:00

West Ham United fan and budding journalist Kwame Boakye is feeling optimistic under manager David Moyes.

PROMOTED CONTENT

Did you know? UCAS gets almost 3 million university applications from around 700,000 people each year. That’s a lot of competition. So how can your son or daughter stand out? 

With winter fast approaching, it is now more important than ever for us all to carry on following COVID-19 precautions to help stop the spread of the virus by always observing the three-tier local restrictions and remembering three key words – Hands, Face, Space.

The NHS COVID-19 app can make a real difference to how we all tackle the pandemic, protecting our loved ones and those most at risk from coronavirus. Everyone aged 16 and over across England and Wales can download the app for free and play their part in combating the pandemic.

Digital Edition

cover

Enjoy the
Docklands and East London Advertiser
e-edition today

Subscribe

Education and Training

cover

Read the
Education and Training
e-edition today

Read Now

Latest from the East London Advertiser